108 Best Skills For Freelancers To Level Up In 2023

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Freelance Skills List: 108 Key Skills
Job Skills

There's no denying that the freelance economy is booming. In the United States alone, there are 57.3 million freelancers - that's 36% of the workforce! And this number is only expected to grow in the coming years.

With more and more people turning to freelancing as a way to make a living, it's becoming increasingly important for freelancers to stand out from the crowd. One of the best ways to do this is by having a diverse skillset that can meet the needs of clients.

But what skills should freelancers be focusing on? To help answer this question, we've looked to Upwork's complete list of 108 freelance skills that are most in-demand among freelancers in 2023.

108 Best Skills For Freelancers

  1. Instructional Design
  2. Tax Preparation
  3. Recruiting
  4. Accounting & Bookkeeping
  5. Financial Planning
  6. Training & Development
  7. Writing Tutoring
  8. Career Coaching
  9. Business Writing
  10. Creative Writing
  11. Ghostwriting
  12. Editing & Proofreading
  13. Content Writing
  14. Technical Writing
  15. Copywriting
  16. Grant Writing
  17. CMS Development
  18. Game Development
  19. Mobile App Development
  20. Front-End Development
  21. Full Stack Development
  22. Scrum Master
  23. Back-End Development
  24. Ecommerce Development
  25. Automation QA
  26. Mobile Game Development
  27. Mobile Design
  28. Web Design
  29. Prototyping
  30. Scripting & Automation
  31. Product Management
  32. User Research
  33. Database Development
  34. Desktop Software Development
  35. UX/UI Design
  36. Business & Corporate Law
  37. Tax Law
  38. Marketing Automation
  39. Public Relations
  40. Market Research
  41. Digital Marketing
  42. Content Strategy
  43. Search Engine Marketing
  44. Telemarketing
  45. Campaign Management
  46. Lead Generation
  47. Business Development
  48. Marketing Strategy
  49. Email Marketing
  50. Social Media Marketing
  51. Search Engine Optimization
  52. Community Management
  53. Translation
  54. Language Tutoring
  55. Systems Architecture
  56. Network Security
  57. DevOps Engineering
  58. Solutions Architecture
  59. Database Administration
  60. Information Security
  61. Interior Design
  62. Logistics & Supply Chain Management
  63. 3D Modeling
  64. Industrial Design
  65. Product Design
  66. Mechanical Engineering
  67. CAD
  68. Architecture
  69. 3D Rendering
  70. Graphic Design
  71. Presentation Design
  72. Video Editing / Post-Production
  73. 3D Animation
  74. Brand Strategy
  75. Image Editing / Retouching
  76. Illustration
  77. Videographer
  78. Store Design
  79. Editorial Design
  80. Brand Identity Design
  81. VR & AR Design
  82. 2D Animation
  83. Motion Graphics Design
  84. Photography
  85. Music Production
  86. Scriptwriting
  87. Creative Direction
  88. Audio Editing / Post-Production
  89. Actor
  90. Voice Talent
  91. Video Production
  92. Cartoonist
  93. Fashion Design
  94. Audio Production
  95. Art Direction
  96. Data Visualization
  97. Deep Learning
  98. Machine Learning
  99. A/B Testing
  100. Data Analytics
  101. Data Extraction
  102. Transcription
  103. Project Management
  104. Order Processing
  105. Virtual Assistance
  106. Data Entry
  107. Technical Support
  108. Customer Service

We've compiled these key job skills into a copy-able Notion template that you can add to your Notion pages, select your top skills, sort by category and more. There's also a description included about each specific job skill inside the template table, as listed by Upwork themselves.

Instructional Design

Accounting and Consulting

Instructional design involves the design and development of online courses, manuals, tutorials, and other instructional materials.

Tax Preparation

Accounting and Consulting

Tax preparation is the process of preparing tax returns for an individual or business entities.

Recruiting

Accounting and Consulting

Recruiting is the process of attracting and appointing suitable candidates for jobs within a company.

Accounting & Bookkeeping

Accounting and Consulting

Accounting is the formal record keeping of financial transactions for a business or organization based on the laws and regulations of each country.

Financial Planning

Accounting and Consulting

Financial modeling involves creating an analysis of the financial results against the budget/forecast as well as modeling the forecast in order to enable business decisions.

Training & Development

Accounting and Consulting

Training and development is the process of increasing an organization's effectiveness through various training and employee development approaches that focus on increasing individual and team performance.

Writing Tutoring

Writing

Writing tutoring is the process of helping students develop their writing skills.

Career Coaching

Writing

Career coaching is the process of helping professionals make informed decisions about their career choices.

Business Writing

Writing

Business writing focuses on proposals, reports, and other forms of written communications for a company's internal or external audiences.

Creative Writing

Writing

Creative writing involves writing fiction and non-fiction, scripts, web content, and other creative works.

Ghostwriting

Writing

Ghostwriting involves writing books, articles, speeches, or other texts that are credited to another person as the author.

Editing & Proofreading

Writing

Editing involves making changes and suggestions that improve the quality of a piece of writing. Proofreading finds and corrects errors in writing.

Content Writing

Writing

Content writing involves researching, editing, and writing for businesses and organizations.

Technical Writing

Writing

Technical writing involves creating documentation for technical fields, such as computer hardware and software.

Copywriting

Writing

Copywriting involves generating written materials for advertising, publicity, lead-generation, and sales.

Grant Writing

Writing

Grant writing involves applying for a financial grant provided by the government, corporation, foundation, or trust.

CMS Development

Web Mobile & Software Development

The process of developing a content management system (CMS), which allows for the creation and modification of digital content.

Game Development

Web Mobile & Software Development

Game development is the process of creating video games for consoles, mobile devices, and desktop computers.

Mobile App Development

Web Mobile & Software Development

Mobile app development is the process of creating apps for mobile devices.

Front-End Development

Web Mobile & Software Development

Front-end development involves developing the user interface for hardware or software using HTML, CSS and JavaScript.

Full Stack Development

Web Mobile & Software Development

Full stack development is involved with both the front and back end of a website or application.

Scrum Master

Web Mobile & Software Development

A scrum master is the facilitator for an agile development team who makes sure the team follows agile processes and practices.

Back-End Development

Web Mobile & Software Development

Back-end development focuses on the server side of an application, which includes support for retrieving data from the database.

Ecommerce Development

Web Mobile & Software Development

Ecommerce development involves building, maintaining, and delivering ecommerce platforms and solutions.

Automation QA

Web Mobile & Software Development

Automation testing is writing scripts and using software to test apps for load, performance, and stress metrics.

Mobile Game Development

Web Mobile & Software Development

Mobile game development is the process of creating video games for mobile devices.

Mobile Design

Web Mobile & Software Development

Mobile design involves designing the user interface (UI) and user experience (UX) for mobile applications.

Web Design

Web Mobile & Software Development

Web design is the process of designing the user interface (UI) and user experience (UX) of a website.

Prototyping

Web Mobile & Software Development

Prototyping is the process of creating a sample or model of a product in order to test

Scripting & Automation

Web Mobile & Software Development

Scripting & automation refers to writing code used to automate processes that would otherwise need to be executed step-by-step by a web developer.

Product Management

Web Mobile & Software Development

Product management is the process of developing the strategy and roadmap, and defining the feature requirements.

User Research

Web Mobile & Software Development

User research is the process of understanding user behavior, needs, and motivations through qualitative and quantitative methodologies.

Database Development

Web Mobile & Software Development

Database development is the process of working with database technologies to improve a company's IT architecture.

Desktop Software Development

Web Mobile & Software Development

Desktop software development involves creating desktop computer software for operating systems such as Mac, Windows, or Linux.

UX/UI Design

Web Mobile & Software Development

UX/UI design refers to user experience and user interface design, and is concerned with the design of interfaces for software and machines.

Business & Corporate Law

Legal

Corporate law concerns the formation and running of corporations and other businesses. Business law covers acquisitions, mergers, founding, and shareholder rights.

Tax Law

Legal

Tax law focuses on the constitutional, statutory, and regulatory rules of taxation.

Marketing Automation

Sales and Marketing

Marketing automation is the process of using software to automate marketing actions, allowing organizations to be more effective.

Public Relations

Sales and Marketing

Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.

Market Research

Sales and Marketing

Market research focuses on gathering information about consumer needs and preferences to determine market strategy.

Digital Marketing

Sales and Marketing

Digital marketing includes all marketing that use digital technologies, such as computers, mobile phones, and the internet.

Content Strategy

Sales and Marketing

Content strategy is the process of planning, developing, and managing content to support the objectives of an organization.

Search Engine Marketing

Sales and Marketing

Search engine marketing is the discipline of increasing a website's visibility in search engine results through paid and organic marketing.

Telemarketing

Sales and Marketing

Telemarketing is the process of contacting prospective customers to sell products or services.

Campaign Management

Sales and Marketing

The process of executing marketing campaigns and measuring and reporting on their effectiveness.

Lead Generation

Sales and Marketing

Lead generation is used in marketing to identify and cultivate potential customers for an organization.

Business Development

Sales and Marketing

Business development involves pursuing strategic opportunities for a company, such as cultivating partnerships or identifying new markets.

Marketing Strategy

Sales and Marketing

Marketing strategy is concerned with designing plans to promote and sell a product or service.

Email Marketing

Sales and Marketing

Email marketing is the use of email to promote products or services, and to develop relationships with potential customers.

Social Media Marketing

Sales and Marketing

Social media marketing is the process of using social media to promote products and services.

Search Engine Optimization

Sales and Marketing

Search engine optimization is the discipline of increasing traffic to a website from organic search engine results.

Community Management

Sales and Marketing

Community management involves advocating for a brand on any platform that customers may be found, and acting as a bridge between the brand and consumers.

Translation

Translation

Translation is the process of translating words and meaning from one language into another language.

Language Tutoring

Translation

Language tutoring involves helping students learn and speak a foreign language.

Systems Architecture

IT & Networking

Systems architecture is the process of designing models that define the structure and behavior of a system.

Network Security

IT & Networking

Network security covers the policies, technologies, and practices an organization uses to monitor the misuse of a computer network.

DevOps Engineering

IT & Networking

DevOps engineering involves helping software developers, system operators, and other staff collaborate and enable the rapid deployment of products.

Solutions Architecture

IT & Networking

Solution architecture involves defining and describing the architecture of a system in terms of a discrete business operation or activity.

Database Administration

IT & Networking

Database administration includes all actions that a database administrator performs to ensure that a database is always available.

Information Security

IT & Networking

Information security focuses on preventing unauthorized access, use, or destruction of information for an organization.

Interior Design

Engineering and Architecture

Interior design is the art and science of designing the interior of a room or building.

Logistics & Supply Chain Management

Engineering and Architecture

Logistics and supply chain management is the management of the flow of goods and services from origin to consumption.

3D Modeling

Engineering and Architecture

3D modeling is developing a mathematical representation of an object's surface in three dimensions.

Industrial Design

Engineering and Architecture

Industrial design is concerned with developing concepts and designs for products intended for mass production.

Product Design

Engineering and Architecture

Product design is the process of creating a new product or service for an organization.

Mechanical Engineering

Engineering and Architecture

Mechanical engineering is the field of designing, constructing, and using machines, especially in relation to manufacturing.

CAD

Engineering and Architecture

Computer-aided design (CAD) is the process of using computers to create, modify, optimize, or analyze a design.

Architecture

Engineering and Architecture

Architecture is the design of buildings and other structures, often using 3D CAD software.

3D Rendering

Engineering and Architecture

3D rendering is the process of converting 3d wireframe models into 2D images automatically.

Graphic Design

Design and Creative

Graphic design involves creating visual media, often using typography, photography, and illustration to communicate ideas.

Presentation Design

Design and Creative

Presentation design is the process of manipulating the layout, typography, and imagery of presentations.

Video Editing / Post-Production

Design and Creative

Video editing post-production refers to the process of editing video footage, including adding titles, music, and sound.

3D Animation

Design and Creative

3D animation involves creating 3D objects that appear to move in a three-dimensional space.

Brand Strategy

Design and Creative

Brand strategy is the development of a long-term plan for a brand to achieve specific goals.

Image Editing / Retouching

Design and Creative

Image editing and retouching is the process of altering images, photographs, or illustrations.

Illustration

Design and Creative

Illustration involves creating visual explanations of concepts or processes for books, magazines, online publications or other media.

Videographer

Design and Creative

Videography is the art of recording professionally composed video footage, often for film or marketing.

Store Design

Design and Creative

Store design is the process of designing and constructing retail space using CAD software.

Editorial Design

Design and Creative

Editorial design involves designing the layout and visual aesthetics of books, newspapers, magazines, and online publications.

Brand Identity Design

Design and Creative

Brand identity design involves creating a company's design message via a brand name, logo, and other visuals.

VR & AR Design

Design and Creative

Augmented reality (AR) adds digital elements to a live view, and virtual reality (VR) refers to complete immersion experience.

2D Animation

Design and Creative

2D animation is creating characters, storyboards, and backgrounds in two-dimensional environments.

Motion Graphics Design

Design and Creative

Motion graphic design uses graphic design principles in the production of films or videos.

Photography

Design and Creative

Photography is the art of taking, composing, editing, and processing photographs.

Music Production

Design and Creative

Music production is the process of managing the recording and production of music for a band or performer.

Scriptwriting

Design and Creative

Screenwriting is the process of writing scripts for films, television shows, or video games.

Creative Direction

Design and Creative

Creative direction involves overseeing the creative vision of a company and using it to create digital and print materials.

Audio Editing / Post-Production

Design and Creative

A pattern is a design in which lines, shapes, forms or colors are repeated.

Actor

Design and Creative

Acting is the art of portraying a person or character in a performance such as a movie or play.

Voice Talent

Design and Creative

Voice talent are persons who perform voice-overs for radio, television, films, or presentations.

Video Production

Design and Creative

Video production is the process of creating video content through writing, shooting, and editing video footage.

Cartoonist

Design and Creative

Cartooning is the art of sketching, drawing, editing, and sometimes even animating cartoons.

Fashion Design

Design and Creative

Fashion design involves applying design techniques and aesthetics to clothing and accessories.

Audio Production

Design and Creative

Audio production refers to recording, producing, and synchronizing sounds with film, television, or video.

Art Direction

Design and Creative

Art direction involves overseeing the artistic aspects of a film, publication, or other media production.

Data Visualization

Data Science and Analysis

Data visualization is involved in the creation and study of visual representations of data.

Deep Learning

Data Science and Analysis

Deep learning is a subset of machine learning that involves the use of multilayer neural networks.

Machine Learning

Data Science and Analysis

Machine learning involves using algorithms and statistical models to build software that can learn and improve without explicit programming.

A/B Testing

Data Science and Analysis

A/B testing is a process of conducting a randomized experiment with two variants of a unit under test.

Data Analytics

Data Science and Analysis

Data analysis includes inspecting and modeling data in order to discover useful information and inform decision-making.

Data Extraction

Data Science and Analysis

Data extraction is the process of retrieving data from various sources for further processing or storage.

Transcription

Admin Support

Transcription is the process of converting audio and video to text. Examples include interview transcripts or film subtitles.

Project Management

Admin Support

Project management is the process of managing tasks and resources in order to complete a project.

Order Processing

Admin Support

Order processing is the process of selecting, packing, and sending items to a shipping carrier.

Virtual Assistance

Admin Support

Virtual administrative assistance involves providing administrative assistance to clients remotely.

Data Entry

Admin Support

Data entry is the process of entering data into a computer system or updating an existing data table.

Technical Support

Customer Service

Tech support involves providing assistance to consumers of a technical product or service.

Customer Service

Customer Service

Customer service is assistance provided by a company to users of their products and services.


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